:root{
  --cream:#F5EDDF; --cream-2:#EDE3D2; --cream-3:#E2D4BC;
  --coral:#E2766C; --coral-deep:#C95A50;
  --teal:#2DD4BF; --teal-deep:#0E9F8F;
  --abyss:#0F1828; --abyss-2:#1B2A3F;
  --ink:#0B1220; --ink-2:#1F2937;
  --sunset:#F4A261; --sand:#F2E4C9;
  --serif:'Fraunces', Georgia, serif;
  --sans:'Outfit', system-ui, -apple-system, sans-serif;
  --hand:'Fraunces','Times New Roman',serif;
  --maxw: 1180px;
}
*{box-sizing:border-box}
html,body{margin:0;padding:0}
body{
  font-family:var(--sans);
  font-size:17px;
  line-height:1.65;
  color:var(--ink);
  background:var(--cream);
  -webkit-font-smoothing:antialiased;
  text-rendering:optimizeLegibility;
}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}

/* ============== TOP NAV ============== */
.nav{
  position:sticky;top:0;z-index:50;
  background:rgba(245,237,223,.92);
  backdrop-filter:blur(10px);
  border-bottom:1px solid rgba(15,24,40,.08);
  padding:14px 28px;
  display:flex;align-items:center;justify-content:space-between;
}
.nav-brand{font-family:var(--serif);font-weight:600;font-size:21px;letter-spacing:-.01em;color:var(--abyss)}
.nav-brand em{font-family:var(--hand);font-style:italic;color:var(--coral);font-style:normal;font-weight:400;font-size:24px;margin-left:4px}
.nav-links{display:flex;gap:28px;font-size:14.5px;font-weight:500}
.nav-links a{color:var(--ink-2);transition:color .2s}
.nav-links a:hover{color:var(--coral)}
.nav-cta{
  background:var(--coral);color:#fff;padding:10px 18px;border-radius:99px;
  font-weight:600;font-size:14px;transition:transform .2s,background .2s;
}
.nav-cta:hover{transform:translateY(-1px);background:var(--coral-deep)}
@media(max-width:780px){.nav-links{display:none}.nav{padding:12px 18px}}

/* ============== HERO (high-contrast — fixes Why Fede readability issue) ============== */
.hero{
  background:
    radial-gradient(1200px 400px at 80% -10%, rgba(45,212,191,.18), transparent 60%),
    radial-gradient(900px 350px at 10% 110%, rgba(226,118,108,.16), transparent 60%),
    linear-gradient(180deg, #FAF3E5 0%, #F5EDDF 100%);
  padding:90px 0 70px;
  position:relative;
  overflow:hidden;
}
.hero::before{
  content:'';position:absolute;inset:0;
  background-image:radial-gradient(circle at 1px 1px, rgba(15,24,40,.04) 1px, transparent 0);
  background-size:32px 32px;
  pointer-events:none;
}
.hero-inner{position:relative;z-index:1;max-width:var(--maxw);margin:0 auto;padding:0 28px;text-align:center}
.hero-eyebrow{
  display:inline-block;
  font-family:var(--hand);font-style:italic;font-size:30px;color:var(--coral);
  margin-bottom:6px;
}
.hero h1{
  font-family:var(--serif);
  font-weight:400;
  font-size:clamp(40px, 6vw, 72px);
  line-height:1.05;
  letter-spacing:-.02em;
  color:var(--abyss);
  margin:8px 0 22px;
  max-width:880px;
  margin-left:auto;margin-right:auto;
}
.hero h1 em{font-style:italic;color:var(--coral-deep);font-weight:500}
.hero-sub{
  font-size:19px;line-height:1.6;color:#3a4756;
  max-width:680px;margin:0 auto 36px;
}
.hero-anchor{
  display:inline-block;
  background:var(--abyss);color:var(--cream);
  padding:14px 28px;border-radius:99px;
  font-weight:600;font-size:15px;letter-spacing:.01em;
  transition:transform .2s,background .2s;
}
.hero-anchor:hover{transform:translateY(-2px);background:var(--abyss-2)}

/* ============== EXAMPLE CARD ============== */
.example{padding:40px 0 90px}
.example-card{
  background:#fff;
  border-radius:24px;
  box-shadow:0 30px 80px -30px rgba(15,24,40,.18), 0 4px 12px rgba(15,24,40,.06);
  overflow:hidden;
  display:grid;
  grid-template-columns:1fr 1fr;
  border:1px solid rgba(15,24,40,.06);
}
@media(max-width:780px){.example-card{grid-template-columns:1fr}}
.example-side{padding:48px 44px;display:flex;flex-direction:column;justify-content:center}
.example-hb{
  background:linear-gradient(160deg, #2DD4BF 0%, #0E9F8F 100%);
  color:#fff;
}
.example-ai{
  background:linear-gradient(160deg, #E2766C 0%, #C95A50 100%);
  color:#fff;
}
.example-side .label{
  font-family:var(--hand);font-style:italic;font-size:30px;margin-bottom:4px;opacity:.92;
}
.example-side .price{
  font-family:var(--serif);font-weight:300;
  font-size:clamp(48px, 6vw, 76px);
  line-height:1;letter-spacing:-.02em;
  margin:8px 0 6px;
}
.example-side .price small{font-size:.4em;font-weight:400;opacity:.85;letter-spacing:.05em}
.example-side .plan{font-size:15px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;opacity:.95;margin-bottom:18px}
.example-side .copy{font-size:15px;line-height:1.55;opacity:.92}
.example-meta{
  background:var(--abyss);color:var(--cream);
  padding:24px 44px;
  display:flex;flex-wrap:wrap;gap:18px 32px;align-items:center;justify-content:space-between;
  font-size:14px;
  grid-column:1 / -1;
}
.example-meta strong{color:#fff;font-weight:600}
.example-meta .delta{
  font-family:var(--serif);font-style:italic;font-size:24px;font-weight:500;color:var(--sunset);
}
.example-callout{
  margin:30px auto 0;max-width:720px;text-align:center;
  font-family:var(--serif);font-style:italic;font-size:22px;line-height:1.45;color:var(--abyss);
}
.example-callout em{font-family:var(--hand);font-style:italic;font-style:normal;color:var(--coral);font-size:30px}

/* ============== SECTIONS ============== */
section{padding:80px 0}
section.alt{background:#fff}
.s-eyebrow{
  font-family:var(--hand);font-style:italic;color:var(--coral);font-size:28px;
  text-align:center;margin-bottom:6px;
}
.s-title{
  font-family:var(--serif);font-weight:400;
  font-size:clamp(32px, 4vw, 50px);line-height:1.1;letter-spacing:-.015em;
  text-align:center;color:var(--abyss);margin:0 auto 18px;max-width:840px;
}
.s-title em{font-style:italic;color:var(--coral-deep)}
.s-lede{
  text-align:center;max-width:680px;margin:0 auto 50px;
  font-size:18px;line-height:1.6;color:#3a4756;
}

/* Profile cards (right-for vs wrong-for) */
.cards-row{display:grid;grid-template-columns:repeat(auto-fit,minmax(280px,1fr));gap:24px}
.profile{
  background:#fff;border-radius:18px;padding:30px 28px;
  border:1px solid rgba(15,24,40,.08);
  box-shadow:0 8px 22px -12px rgba(15,24,40,.08);
  position:relative;
}
.profile h3{
  font-family:var(--serif);font-weight:500;font-size:22px;line-height:1.2;
  margin:0 0 12px;color:var(--abyss);letter-spacing:-.01em;
}
.profile p{margin:0;font-size:15.5px;line-height:1.6;color:#3a4756}
.profile.wrong{background:#FEF6F4;border-color:rgba(226,118,108,.18)}
.profile.wrong h3{color:var(--coral-deep)}
.profile.right{background:#F0FBF9;border-color:rgba(45,212,191,.22)}
.profile.right h3{color:var(--teal-deep)}
.profile::before{
  content:'';position:absolute;top:18px;right:18px;
  width:28px;height:28px;border-radius:50%;
  display:flex;align-items:center;justify-content:center;
  font-size:14px;font-weight:700;
}
.profile.right::before{content:'✓';background:var(--teal);color:#fff}
.profile.wrong::before{content:'✗';background:var(--coral);color:#fff}

/* Industry truths band */
.truths{
  background:linear-gradient(160deg, var(--abyss) 0%, var(--abyss-2) 100%);
  color:var(--cream);padding:80px 0;
}
.truths .s-title{color:#fff}
.truths .s-title em{color:var(--sunset)}
.truths .s-lede{color:rgba(245,237,223,.78)}
.truth-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:30px;margin-top:40px}
.truth{
  text-align:center;padding:24px 16px;
  border-left:1px solid rgba(245,237,223,.18);
}
.truth:first-child{border-left:none}
@media(max-width:780px){.truth{border-left:none;border-top:1px solid rgba(245,237,223,.18);padding-top:24px}.truth:first-child{border-top:none}}
.truth-stat{
  font-family:var(--serif);font-weight:300;font-style:italic;
  font-size:clamp(48px,5vw,68px);line-height:1;color:var(--sunset);letter-spacing:-.02em;
}
.truth-label{font-size:14.5px;line-height:1.5;color:rgba(245,237,223,.85);margin-top:14px}

/* AI vs HB comparison table */
.ai-table-wrap{margin-top:32px;background:#fff;border-radius:18px;border:1px solid rgba(15,24,40,.08);box-shadow:0 20px 50px -25px rgba(15,24,40,.15);overflow:hidden;overflow-x:auto}
.ai-table{width:100%;border-collapse:collapse;font-family:var(--sans);min-width:680px}
.ai-table thead{background:linear-gradient(180deg,var(--cream-3),var(--cream-2))}
.ai-table th{font-family:var(--sans);font-weight:700;font-size:11.5px;letter-spacing:.06em;text-transform:uppercase;color:var(--abyss);padding:18px 16px;text-align:left;border-bottom:1px solid rgba(15,24,40,.1)}
.ai-table th.num,.ai-table td.num{text-align:right;white-space:nowrap}
.ai-table tbody tr{border-bottom:1px solid rgba(15,24,40,.06);transition:background .2s}
.ai-table tbody tr:hover{background:#FAF3E5}
.ai-table td{padding:16px;font-size:14px;color:var(--ink-2);vertical-align:middle}
.ai-table td strong{font-family:var(--serif);font-weight:500;font-size:16px;color:var(--abyss);letter-spacing:-.01em}
.ai-table td.num{font-family:var(--serif);font-weight:500;font-size:16px}
.ai-table td.num.emph{color:var(--coral-deep);font-weight:600}
.ai-table-foot{margin:16px 4px 0;font-size:13px;color:#7a8794;line-height:1.55;font-style:italic;text-align:center}

/* AI makes-sense list */
.ai-makes-sense{list-style:none;padding:0;margin:36px auto 0;max-width:760px;display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:10px 14px}
.ai-makes-sense li{position:relative;padding:14px 18px 14px 44px;background:#fff;border:1px solid rgba(15,24,40,.08);border-radius:99px;font-family:var(--sans);font-size:14.5px;color:var(--abyss);transition:transform .2s,border-color .2s}
.ai-makes-sense li:hover{transform:translateY(-2px);border-color:var(--teal)}
.ai-makes-sense li::before{content:'✓';position:absolute;top:50%;left:16px;transform:translateY(-50%);width:22px;height:22px;background:var(--teal);color:#fff;border-radius:50%;display:flex;align-items:center;justify-content:center;font-size:13px;font-weight:700}
.ai-makes-sense .ams-name{font-weight:500}

/* Manifesto */
.manifesto-card{
  background:#fff;border-radius:24px;padding:50px 48px;
  max-width:820px;margin:0 auto;
  box-shadow:0 20px 60px -25px rgba(15,24,40,.12);
  border:1px solid rgba(15,24,40,.06);
  position:relative;
}
.manifesto-card::before{
  content:'"';position:absolute;top:-30px;left:30px;
  font-family:var(--serif);font-style:italic;font-size:140px;line-height:1;color:var(--coral);opacity:.3;
}
.manifesto-card p{
  font-family:var(--serif);font-style:italic;font-weight:300;
  font-size:23px;line-height:1.55;color:var(--abyss);margin:0 0 18px;
}
.manifesto-card .sig{
  font-family:var(--hand);font-style:italic;font-size:34px;color:var(--coral);
  margin-top:24px;text-align:right;
}

/* CTA — high contrast (NO dark image, fixes Why Fede issue) */
.cta{
  background:
    radial-gradient(1000px 400px at 50% 30%, rgba(244,162,97,.22), transparent 60%),
    linear-gradient(180deg, var(--abyss) 0%, var(--abyss-2) 100%);
  color:var(--cream);
  padding:90px 0 100px;
  text-align:center;
}
.cta h2{
  font-family:var(--serif);font-weight:400;
  font-size:clamp(36px,5vw,58px);line-height:1.1;letter-spacing:-.015em;
  color:#fff;margin:8px auto 18px;max-width:760px;
}
.cta h2 em{font-style:italic;color:var(--sunset)}
.cta p{font-size:18px;color:rgba(245,237,223,.85);max-width:560px;margin:0 auto 32px}
.cta-btn{
  display:inline-block;background:var(--coral);color:#fff;
  padding:18px 38px;border-radius:99px;
  font-weight:600;font-size:16.5px;letter-spacing:.01em;
  box-shadow:0 12px 30px -10px rgba(226,118,108,.55);
  transition:transform .25s,box-shadow .25s,background .25s;
}
.cta-btn:hover{transform:translateY(-2px);background:var(--coral-deep);box-shadow:0 18px 40px -12px rgba(226,118,108,.65)}
.cta-fine{font-size:13px;color:rgba(245,237,223,.55);margin-top:22px}

/* Footer (light, readable — not the dark-image-with-text issue) */
footer.foot{
  background:var(--cream-2);
  padding:50px 0 40px;
  border-top:1px solid rgba(15,24,40,.08);
  font-size:14px;color:#475467;
}
.foot-row{display:flex;flex-wrap:wrap;gap:30px;justify-content:space-between;align-items:center}
.foot-brand{font-family:var(--serif);font-weight:500;color:var(--abyss);font-size:16px}
.foot-brand em{font-family:var(--hand);font-style:italic;color:var(--coral);font-style:normal}
.foot-row a{color:#475467;transition:color .2s}
.foot-row a:hover{color:var(--coral)}
.foot-fine{margin-top:18px;font-size:12px;color:#7a8794;line-height:1.5;max-width:780px}

/* Reveal */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .8s ease, transform .8s ease}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion: reduce){.reveal{opacity:1;transform:none;transition:none}}
/* CANONICAL_NAV_CSS_V2_MARKER */

.snav{position:sticky;top:0;z-index:60;background:rgba(245,237,223,.94);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);border-bottom:1px solid rgba(15,24,40,.08);padding:14px 28px;display:flex;align-items:center;gap:18px;justify-content:space-between;font-family:'Outfit',system-ui,-apple-system,sans-serif}
.snav-brand{font-family:'Fraunces',Georgia,serif;font-weight:600;font-size:21px;color:#0F1828;text-decoration:none;letter-spacing:-.01em;flex-shrink:0;display:flex;align-items:center;gap:10px}
.snav-brand-text{display:inline-flex;align-items:baseline;gap:4px;line-height:1}
.snav-brand em{font-family:'Fraunces','Times New Roman',serif;font-style:italic;color:#E2766C;font-style:normal;font-weight:400;font-size:24px}
@media(max-width:520px){.snav-brand-text{display:none}.snav-brand{gap:0}}
.snav-links{display:flex;gap:22px;font-size:14.5px;font-weight:500;flex:1;justify-content:center}
.snav-link{color:#1F2937;text-decoration:none;padding:6px 2px;border-bottom:2px solid transparent;transition:color .2s,border-color .2s;white-space:nowrap}
.snav-link:hover{color:#E2766C}
.snav-link.is-active{color:#E2766C;border-bottom-color:#E2766C}
.snav-cta{background:#E2766C;color:#fff;padding:10px 18px;border-radius:99px;font-weight:600;font-size:13.5px;text-decoration:none;transition:background .2s,transform .2s;flex-shrink:0;letter-spacing:.01em}
.snav-cta:hover{background:#C95A50;transform:translateY(-1px)}
.snav-toggle{display:none;background:transparent;border:0;width:36px;height:36px;flex-direction:column;justify-content:center;gap:5px;cursor:pointer;padding:0}
.snav-toggle span{display:block;width:22px;height:2px;background:#0F1828;border-radius:2px;transition:transform .25s,opacity .25s}
.snav.is-open .snav-toggle span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.snav.is-open .snav-toggle span:nth-child(2){opacity:0}
.snav.is-open .snav-toggle span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}
@media(max-width:980px){
  .snav{flex-wrap:wrap;padding:14px 20px;gap:12px}
  .snav-toggle{display:flex}
  .snav-cta{order:2}
  .snav-links{order:3;flex-basis:100%;display:none;flex-direction:column;justify-content:flex-start;gap:0;padding:14px 0 4px;border-top:1px solid rgba(15,24,40,.08);margin-top:8px}
  .snav.is-open .snav-links{display:flex}
  .snav-link{padding:10px 4px;border-bottom:1px solid rgba(15,24,40,.06)}
  .snav-link:last-child{border-bottom:0}
  .snav-link.is-active{border-bottom-color:rgba(15,24,40,.06);color:#E2766C}
}

.sfoot{background:#EDE3D2;padding:60px 0 36px;border-top:1px solid rgba(15,24,40,.08);font-family:'Outfit',system-ui,-apple-system,sans-serif;color:#475467;font-size:14px}
.sfoot-wrap{max-width:1200px;margin:0 auto;padding:0 28px}
.sfoot-row{display:grid;grid-template-columns:1fr 2fr;gap:48px;margin-bottom:36px}
@media(max-width:760px){.sfoot-row{grid-template-columns:1fr;gap:32px}}
.sfoot-brand{font-family:'Fraunces',Georgia,serif;font-weight:600;color:#0F1828;font-size:22px;margin-bottom:8px;letter-spacing:-.01em}
.sfoot-brand em{font-family:'Fraunces','Times New Roman',serif;font-style:italic;color:#E2766C;font-style:normal}
.sfoot-tag{margin:0;font-size:14px;line-height:1.55;color:#475467;max-width:300px}
.sfoot-cols{display:grid;grid-template-columns:repeat(3,1fr);gap:32px}
@media(max-width:520px){.sfoot-cols{grid-template-columns:1fr 1fr;gap:22px}}
.sfoot-cols h5{font-family:'Outfit',sans-serif;font-weight:700;font-size:11.5px;text-transform:uppercase;letter-spacing:.08em;color:#0F1828;margin:0 0 14px}
.sfoot-cols a{display:block;color:#475467;text-decoration:none;padding:5px 0;font-size:14px;transition:color .2s}
.sfoot-cols a:hover{color:#E2766C}
.sfoot-fine{margin:24px 0 0;padding-top:24px;border-top:1px solid rgba(15,24,40,.08);font-size:12px;color:#7a8794;line-height:1.55;max-width:760px}